Ways to Enhance the Attention of Online Readers
Ways to Enhance the Attention of Online Readers
Internet is the most magnificent and useful technology of the modern era. It helps in the development of personal as well as professional life. Internet is widely used by students in order to get information about latest researches. The use of internet has provided new ways to interact with people. Nowadays businessmen make use of the internet to increase their sales and promote business across the world. The information that you provide on internet should be accurate and reliable and it should grab the attention of the reader. Maintaining the interest of the readers online is a difficult job.
The best way of grabbing the attention of readers to your page or website is to provide the relevant content. According to latest researches, it is known that during 15 years the human attention span has reduced rapidly. Visitors do not stay on a particular site for more than 90 seconds. On an average, internet users read only 28% of the content. The decrease in human attention is observed in all age groups and genders. The main reason behind this is the increased of use of electronic gadgets. This ultimately is having an effect on the promotion of different brands and is suppressing the business of people.
But there are certain ways by which you can grab the attention of visitors, these are as follows:
- Keep the Content Short & Clear: The content which you provide should be short and easy to understand. It should be presented in such a manner that the whole idea gets explained in only a few words.
- Provide Easy Navigation Tools: Make it easy for users to find what they are looking for by providing various navigation tools.
- Present Information in a Logical & Sequential Way: You should provide information in such a manner that the user understands it without any confusion.
- Tell Stories: With the help of stories you can attract the attention of readers.
Besides this, uploading of videos can help you in gaining the attention of masses. Use different colours, animations and bullets to make the content look attractive.